|03-23-2012, 04:58 AM||#1|
I R Happy Goat
Join Date: May 2002
UFC Makes The Awful Decision To Sue Some Of Its Biggest Fans
from techdirt.com ............ from the short-sighted dept
Having recently lost its attempt to blame Justin.tv for the fact that some of its users stream Ultimate Fighting Championship matches, UFC's parent company Zuffa is moving ahead with its strategy of going after its fans directly. This isn't entirely new. A few years ago, the company announced plans to sue fans , even though it admitted at the time that the costs of such lawsuits would outweigh any benefits. Of course, that alone should make you wonder what Zuffa management is thinking, but it seems that their entire thought process is "piracy bad, must stop," and that's about it.
The latest move is that Zuffa was able to get user information from Greenfeedz.com, one of the websites that let people watch unauthorized feeds of UFC's pay-per-view (PPV) events. This plan is very reminiscent of when DirecTV ran one of the first of these extortion-like shakedown campaigns by getting the list of customers from a seller of smart cards (which had other legitimate purposes) and then demanding $3,500 from each of them. That action did not go well for DirecTV, leading to multiple lawsuits , including from former employees , and the company eventually dropped the program altogether. Stunningly, Zuffa's lawyer compares his situation to the DirecTV situation... but seems to ignore the massive backlash it created, the legal pushback and the eventual dropping of the program.
Of course, as we also noted in that post a couple years ago about Zuffa's plan to sue fans, huge numbers of people are perfectly willing to pay large sums for the PPV fights, and the numbers seem to keep growing. It seems to depend more on who's fighting rather than whether or not unauthorized streams are available. That said, in explaining why they're going to sue their fans, Zuffa's legal boss, Lawrence Epstein, said that he believes the company has an obligation to sue the fans.
But, even more ridiculous is the response when someone asks about suing fans. Epstein claims that UFC loves its fans, but anyone who infringes is simply not a fan at all. However, that's ridiculous. An article by Ben Fowlkes at MMAFighting.com provides a wonderful explanation for why this is a ridiculous claim :
"There is also a river called Helikon [in Pieria]. (...) But, they go on to say, the women who killed Orpheus wished to wash off in it the blood-stains, and thereat the River sank underground, so as not to lend its waters to cleanse manslaughter."
—Pausanias, Description of Greece 9. 30. 8
|03-24-2012, 06:12 PM||#2|
Join Date: Apr 2004
Location: Abandoned Clinic
|04-09-2012, 10:57 PM||#3|
Join Date: Oct 2002
I wonder if the best days are in the rear view mirror for the UFC. It was cool but now it is just another sport. As much as I once loved to watch the UFC it no longer holds my interest.
I do not think alienating their loyal fans is the best way to ensure a long stay at the top.
Lost in the digital jungle
|Display Modes||Rate This Thread|
|Thread||Thread Starter||Forum||Replies||Last Post|
|Awful Photoshop Disasters||radio667||Whatever?!?||3||08-30-2009 11:22 PM|
|Gears of War 2 multiplayer is awful||N/\CHO||Gaming||1||01-30-2009 04:42 AM|
|the decision...||King Mango||Whatever?!?||30||07-10-2007 03:35 AM|
|sli decision||King Mango||Hardware / Software Troubleshooting||16||07-06-2007 02:22 AM|
|Thunderdome wasn't awful enough?||HortonsWho||Whatever?!?||1||02-28-2003 08:03 AM|