radio667
10-26-2005, 03:59 PM
from wftv.com ..... POSTED: 12:41 pm EDT October 25, 2005
OAK BROOK, Ill. -- Starting next year, McDonald's will be offering nutrition information on the packaging of its menu items.
The world's largest restaurant company already provides that information on its Web site. But it has resisted calls to post it in restaurants or on its packaging until now.
The new packaging will be introduced in McDonald's restaurants in North America, Europe, Asia and Latin America starting in the first half of 2006.
McDonald's said it expects to have the packaging available in more than 20,000 of its 30,000-plus restaurants worldwide by the end of next year.
"We are putting the information customers need literally into their hands," McDonald's CEO Jim Skinner said in a news release. "This initiative makes it easier than ever to understand the quality that goes into our food."
The packaging will feature icons and bar charts with information on the calories, protein, fat, carbohydrates and sodium in its food.
Restaurants in Australia and Brazil already provide a form of nutrition information on their product packaging. And the company's 13,000 U.S. restaurants also have nutrition information on Happy Meal boxes and bags.
OAK BROOK, Ill. -- Starting next year, McDonald's will be offering nutrition information on the packaging of its menu items.
The world's largest restaurant company already provides that information on its Web site. But it has resisted calls to post it in restaurants or on its packaging until now.
The new packaging will be introduced in McDonald's restaurants in North America, Europe, Asia and Latin America starting in the first half of 2006.
McDonald's said it expects to have the packaging available in more than 20,000 of its 30,000-plus restaurants worldwide by the end of next year.
"We are putting the information customers need literally into their hands," McDonald's CEO Jim Skinner said in a news release. "This initiative makes it easier than ever to understand the quality that goes into our food."
The packaging will feature icons and bar charts with information on the calories, protein, fat, carbohydrates and sodium in its food.
Restaurants in Australia and Brazil already provide a form of nutrition information on their product packaging. And the company's 13,000 U.S. restaurants also have nutrition information on Happy Meal boxes and bags.